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"Information is Power": How Ukraine is Winning the Communications War

Vlodymyr Zelensky's consistent media presence has played a central role in shaping international media coverage of the Russian invasion.

Two months after the initial invasion of Ukraine, Russian troops continue to move through the country. The world remains fixated on the developing situation as Putin refuses to back down and Ukrainian president Vlodymyr Zelensky appeals for the international community’s support. A panel of experts joined Roundtable to analyze the war, Putin and Ukraine’s military strategies and the role of information in the conflict.

In this segment, the panel discusses how media and communications technology has shaped the war.

Journalist Beth Knobel notes that Zelensky has been “relentless” in maintaining public communications. “He is on the Internet every single day talking to the Russian people, talking to the Ukrainian people, talking to the world,” she says. “The bottom line is that information is power, and it's really important in a time of war. Whoever can control the information flow has a weapon.”

“The Russians are trying to keep that information from getting into Russia, which of course they haven't been able to do. But they're certainly trying, which shows you how important that information coming out of Ukraine is,” she adds.

Kris Osborn of Warrior Maven notes that the Ukrainians’s decentralized communication strategy has been an effective combat tactic.

“They're being quite intelligent. If you have one communications hub, that's a target,” he explains. “It emits a signature that could be detected by an enemy. You can hit it and wipe out their communications infrastructure. They are dispersing deliberately.”

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Watch the full discussion below:

Roundtable Guests:

Kris Osborn, Editor-in-Chief, Warrior Maven

Beth Knobel, Journalist and Communication Professor, Fordham University

John Ruehl, Journalist