A new multiyear partnership brings Chicago’s leading THC brand to the Midwest’s most visited attraction.
The Navy Pier on Lake Michigan in Chicago is the most visited destination in the Midwest, and beginning just days from now, guests will be able to sip on hemp-derived THC beverages as they enjoy their stay. Chicago-based THC brand RYTHM announced Saturday that its products will be available at the Navy Pier Beer Garden beginning May 22.
The move comes less than three months after Chicago Mayor Brandon Johnson vetoed a city ordinance banning intoxicating hemp products.
RYTHM will be offering its full beverage lineup, including Sativa and Kush, as well as Señorita THC Margaritas. All beverages will be available in 12-ounce cans with 5 milligrams of hemp-derived THC. They will be available at the beer garden, as well as select bars and other points of sales across the Pier.
"Consumers are choosing THC, and the venues they love are responding," said Ben Kovler, chairman and interim CEO of RYTHM Inc. "Navy Pier welcomes millions of visitors every year, and this summer, RYTHM will be part of that experience. As a Chicago-based company leading the industry forward, we are proud to showcase RYTHM and Señorita at our city’s premier leisure and cultural destination. Chicagoans are already embracing our THC beverages at iconic locations across the city, and we are excited for Navy Pier guests to experience them next."
"As Navy Pier prepares for one of its most exciting seasons yet, we’re proud to partner with RYTHM to bring vibrant new energy to the Navy Pier Beer Garden," said Elizabeth Halajian, chief of advancement at Navy Pier. "Partners like RYTHM help sustain and preserve Navy Pier as a cultural destination while supporting the free public programming and memorable guest experiences that define summers in Chicago."
This is just the latest coup for RYTHM. Earlier this year, Señorita and RYTHM made history as the first THC beverages available at a major US arena when Chicago’s United Center named RYTHM Inc. its official THC sponsor.
Both brands are already on sale at Chicago's 16 on Center venues, including the Salt Shed, Thalia Hall, and the Empty Bottle, as well as Jam Productions venues, including Riviera Theatre, Park West, and the Vic. And they are on sale at more than 6,000 locations nationwide. And before the end of the month, at the Navy Pier, too.