Williams to Debut Exclusive Livery in Silverstone for The British GP

Williams has prepared a special livery for the British Grand Prix with which it will pay tribute to its history at Silverstone, the British team will sport a design inspired by the United Kingdom flag on its cars throughout the race weekend, an initiative with which it seeks to celebrate its roots and connect with the local fans. The livery includes the colors red, white and blue on the nose and sidepods of the FW48.

The Grove team, founded by Frank Williams in 1977, has won at Silverstone on eight occasions throughout its history and the special livery seeks to evoke those moments of glory. Williams has wanted to recall some of the most important milestones in its history at the British circuit, such as the team's 100th victory, achieved by Jacques Villeneuve in 1997, or the three wins of Nigel Mansell, one of the most beloved drivers by the British fans.

Carlos Sainz and Alex Albon will wear special suits with a similar design to that of the cars, and the team members working on track will also wear matching clothing, the team hopes that the special livery will be an extra incentive to achieve a good result in their home race, where they have scored 11 points so far this season.

James Vowles, Williams team principal, highlighted the importance of the British GP for the team and the fans: "We are proud to fly the flag at the British GP this week. From our first victory to the 100th, Silverstone has been the scene of some of the most iconic moments for the Williams team. There is nothing on the F1 calendar like the atmosphere of the home fans here" declared Vowles.

The tradition of special liveries has become a custom in Formula 1, and Williams joins other teams that have debuted one off liveries at specific races. Aston Martin sported an iridescent copper livery in Monaco, Cadillac changed the color of their cars for Miami and Racing Bulls presented a football inspired design for Barcelona. Williams' livery for Silverstone is one of the most striking of the season and has generated great expectation among fans.

Williams trusts that the support of the British fans and the special livery will be an extra incentive to achieve a good result at Silverstone, the Grove team needs to score points if it wants to climb positions in the constructors' championship and Sunday's race will be an opportunity to celebrate its history and look to the future.