Though facing the Golden State Warriors, which just wrapped up three consecutive road games with a back-to-back, the Chicago Bulls, being rewarded with a three-game homestand after a disastrous November schedule, still couldn’t staunch the bleeding, dropping their seventh straight game, the current longest losing streak in the NBA, in a performance that exposed how far they've drifted from their preached identity.

On Sunday night, the Bulls' losing streak extended to seven after suffering a 123:91 crushing defeat to the Warriors. Golden State outrebounded the Bulls 51-38 and outscored them 23-14 on second-chance points. For a team that built its early-season success on effort plays and physicality, losing the glass this badly represents a fundamental breakdown.

"The major point of the game was the 50-50 balls and the glass," Billy Donovan said postgame, "Almost about half of their (Warriors) shots are three, so there’s going to be a lot of long rebounds."

He's right. Golden State launched 47 three-point attempts, more than half of its overall shots, connecting 22 of them compared to Chicago's 11. But what made those misses even more costly was the Warriors' ability to crash the offensive glass and generate shooting chances.

From the opening tip, the Bulls looked disjointed. The Warriors set the tone earlier in the first quarter, with the whole squad draining eight threes on the hardwood. Quinten Post, the Golden State’s big, monopolised three triples with just four attempts and helped his team build up a 14-point lead, a great divide that the Bulls never covered in the rest of the night.

When the Bulls mounted a mini-run rally in the third that featured Matas Buzelis and Josh Giddey collaborating on multiple triples to cut it to 10, Golden State answered immediately. Jimmy Butler, playing in his return to the United Center with 19 points, paced the Warriors with timely buckets whenever Chicago threatened.

With a noticeable ascension in aggressiveness, Buzelis provided the lone bright spot, posterising Post with a stunning fastbreak dunk and hitting clutch threes to keep the deficit manageable. Though his individual flashes couldn’t help the Bulls overcome the collapse, that’s the only placebo the Bulls fans could take away.

The turnover turmoil continues to haunt Chicago. The Bulls committed 15 turnovers overall, with sloppy play and poor decision-making gifting Golden State easy transition opportunities. Two consecutive fourth-quarter turnovers led directly to back-to-back threes by Pat Spencer and Will Richard, ballooning the Warriors' lead to 27 with six minutes left, which legitimately terminated all hope for the home side.

“It’s the details,” Donovan said what had been disconnected so far during the losing streak. "We're not gifted enough or good enough to not do that, and we've got to stay focused.” 

Despite a lengthy injury list that could be considered a factor to the recent slump, he said that wasn't an excuse for a team not to execute details. 

“(Injury) is part of the NBA. It's how we need to play, to try to help each other. That's how I look at it…The disconnect is when they care enough about each other in the locker room. That’s when it will get done."

That final line cuts deep. Donovan isn't questioning talent or scheme—he's questioning heart and collective commitment. For a team that started 5-0 with the “strength in numbers” camaraderie, losing seven straight while getting dominated in major categories of basketball suggests the identity was already fragile.

Until the Bulls rediscover the desperation and togetherness that fueled their early success, this free fall will continue.

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