The Cowboy State is welcoming the PRCA Headquarters including the ProRodeo Hall of Fame and the Museum of the American Cowboy.
Rodeo fans have been following recent discussion within the Professional Rodeo Cowboys Association centered on where the organization’s long-term home should be relocated. Currently, the facilities are located in Colorado Springs, Co.
According to a recent post by the PRCA, that conversation has now produced a clear direction.
The PRCA Board of Directors has approved relocating the association’s national headquarters, along with the PRCA Hall of Fame and the Museum of the American Cowboy, to Cheyenne, Wyoming. According to the PRCA, the transition is anticipated to take place in early 2029, pending final approvals.
The topic of relocation has gained a lot of attention as leadership evaluated how best to position the organization moving forward. According to the PRCA, Cheyenne stood out as a location that offers both practical advantages and a strong cultural fit for professional rodeo.
In addition to a business-friendly climate and no state income tax, Cheyenne has proposed constructing a new Hall of Fame and an administrative building designed specifically for the PRCA. According to the PRCA, the facilities would feature upgraded office space, first-class conference rooms and modern amenities to support the organization’s operations and future growth.
PRCA leadership has framed the move as beneficial not only for the association, but for its members and the sport as a whole.
Wyoming is widely recognized as the Cowboy State, where rodeo is officially designated as the professional sport. The state does not host major professional sports franchises, but it consistently produces top level cowboys and cowgirls and maintains strong public support for rodeo at every level.
PRCA CEO told said, “Wyoming lives and breathes rodeo… The opportunity to build a purpose-driven campus that celebrates rodeo’s history while supporting its growth is incredibly exciting."
Cheyenne’s identity within the sport of rodeo also played a role. The city is home to Cheyenne Frontier Days, known as the “Daddy of ’Em All,” and is known as one of the biggest rodeos in the world outside of the National Finals Rodeo.
PRCA has made it clear that locating its headquarters in Cheyenne would align the organization more closely with a community that truly lives and breathes rodeo.
They reported that the proposed PRCA campus would be located near the intersection of Interstate 25 and Interstate 80 on an approximately 35-acre site. The location is intended to serve as a highly visible destination and act as the anchor for western themed entertainment. It will fit perfectly with the culture of Cheyenne and all the historical stops that tourists, rodeo fans, and contestants can enjoy.
The future campus would bring together the administrative headquarters, the Hall of Fame and the Museum of the American Cowboy in one centralized location while creating space to support education, innovation and fan engagement too.
Final approval of the relocation is contingent upon funding authorization by the Wyoming Legislature. However, Wyoming has been very welcoming of the idea.
While additional steps remain, the board’s vote signals that professional rodeo’s governing body is moving toward a future based in a state that strongly supports the sport and the entire western way of life it represents.