May 22, 2026 3:03 PM
Trump Media’s pivot to a Bitcoin treasury is proving to be a financial disaster, racking up $455 million in unrealized losses. After moving $205 million in BTC to an exchange and abruptly withdrawing its ETF applications, the company’s "crypto-first" strategy looks more like a retreat than a masterstroke. With a net loss of $405 million last quarter, is the corporate Bitcoin treasury model actually a viable strategy, or is it just a reckless gamble? What’s your take?
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